The longest agency-held project remains the Wyomovies.com website, which company founder Shawn Houck first designed back in 1997. The site has undergone many changes over the last 15 years, with the most notable refresh occurring in 2011. The new user interface was designed with tablet users in mind, and features a variety of cutting edge features that allow the staff at Wyomovies to promote themselves to 25,000 unique visitors each month. Users can look up and subscribe to showtimes for their particular towns, look up loyalty card point balances, apply for jobs and even purchase advance tickets on the site. This site also offers features a robust marketing and management tool that interfaces with the theatre’s Ticketsoft point of sale system. Theatre managers use this system to look up customer data, create custom rewards and much, much more. Adbay’s work on this site has led many of Ticketsoft’s other customers to hire Adbay to create customized software for their theatres as well.