Procrastination Destination – CWFR

When VisitCasper asked Adbay to promote Casper's unique summer events, Adbay created the Procrastination Destination Campaign. The campaign ran throughout the summer of 2013 and featured a series of six television ads, radio ads, newspaper inserts, online advertising and a sweepstakes that rewarded entrants with free car washes, housekeeping services and gift cards. In this particular commercial, we remind viewers that they can wash their trucks anytime, but the Central Wyoming Fair and Rodeo happens just one week each summer. This commercial aired on Wyoming cable networks in June and July 2013.

July 11, 2013

When VisitCasper asked Adbay to promote Casper’s unique summer events, Adbay created the Procrastination Destination Campaign.  The campaign ran throughout the summer of 2013 and featured a series of six television ads, radio ads, newspaper inserts, online advertising and a sweepstakes that rewarded entrants with free car washes, housekeeping services and gift cards.  In this particular commercial, we remind viewers that they can wash their trucks anytime, but the Central Wyoming Fair and Rodeo happens just one week each summer.  This commercial aired on Wyoming cable networks in June and July 2013.

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